Enrollment Management, Assistant Vice President

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Functional Title: Assistant Vice President - Enrollment Management
Classification: Salary; Exempt
Organization: Lubbock Christian University
Division: Enrollment Management
General Description: Plan and lead enrollment management efforts and manage financial aid scholarship budget.
Essential Functions: Responsible for admissions, recruiting, retention, scholarship budget development, and the awarding of financial aid. Also responsible for all day to day activities and decisions involved in these areas.


  • Plan, direct and review the activities and operations of the Enrollment Management Division.
  • Supervise directly or through subordinate supervisors all division staff.
  • Oversee and participate in the hiring, training and evaluation of division staff.
  • Develop departmental budgets with input from program directors, budget administrators and/or staff, and maintain accountability for budget expenditures.
  • Engage in strategic planning and execution of recruiting plans in order to recruit high caliber students to the university, ensuring appropriate objectives and activities based on division goals. 
  • Responsible for trend analysis, application counts and accountability reports.
  • Develop, maintain and implement division policies and procedures.
  • Represent the division and serve on various department and university committees.
  • Serve as representative of the university at state, regional and national organizations, boards, councils, and committees as assigned.
  • Direct and oversee the development and evaluation of division programs.
  • Manage prospective student database, collecting and utilizing data to increase effectiveness of recruiting efforts.
  • Oversee the awarding process of institutional, state and federal financial aid, as well as the management of the university scholarship budget.

Knowledge, Skills and Abilities: 


  • Demonstrated knowledge of the principles and practices pertaining to university recruiting and admissions processes, including the successful leadership, management and training of a team of recruiters/admissions counselors and customer service representatives. 
  • Excellent skill in both verbal and written communication. 
  • Proven leadership experience and management of people, as well as knowledge of organizational management.
  • Experience in budget preparation, management and forecasting.
  • Demonstrated skill in problem solving and decision-making.
  • Demonstrated skill for strategic planning, analyzing and coordinating activities and establishing priorities.
  • Skill in program design and development.
  • Skill in establishing and maintaining effective working relationships. 
  • Knowledge of admissions criteria and financial aid procedures. 




  • A bachelor’s degree is required with at least two years of related administrative experience, including six months of supervisory experience.

Physical Demands: Sitting, bending, some lifting. Be ambulatory across entire campus. Ability to handle stress of multiple tasks and deadlines.

Accountability: Reports to the Executive Vice President.

Last Updated: Jul 17, 2014